Jamie Valencour

OUTFRONT is one of the largest out of home (OOH) media companies in North America and Canada. They are represented in nearly every major city in the USA with both billboard and transit displays. Paired with OOH media is our OUTFRONT Mobile Network which allows advertisers to reach consumers on their primary digital device whether at home or on the go. Consumers can be reached within specific geographical areas or based on the places they’ve visited recently.

As Director of Mobile Media Management, I lead a team of mobile specialists across the country in strategic planning and operations. We educate, execute, and report on cross platform campaigns to drive conversions and results for our clients.

Credits:
Ads designed by OUTFRONT Studios

OUTFRONT Brand Builder seminars and industry events. I have been featured as a speaker and representative of OUTFRONT in almost every major market in the USA presenting company vision, new technology, and related data:

New York • Los Angeles • Chicago • Washington DC • San Francisco • Atlanta • Dallas • Houston • Phoenix • Miami • Tampa • Orlando • San Diego • Boston • New Haven • Minneapolis • Detroit • Kansas City • Denver • New Orleans • Nashville • Louisville

These seminars are intended for networking and educating clients on product technology and use cases. They have been integral in building excitement around the synergies between out of home advertising and digital media.

*Various local photographers credited for taking these photos

“OUTFRONT’s Front Street Episodes: Where Out-of-Home learning happens fast!” These are short videos about OOH industry topics covering vertical trends, thought leadership, client and agency perspectives, user experiences, consumer exposure, mobile engagement, creative opportunities, and advanced technologies.

Credits:
Script & Performance by
Jamie Valencour
Creative Direction by Chad Shackelford
Motion Design by Bienvenido Cruz

These are just a few of many concepts and designs presented to various CBS Outdoor clients and agencies. Several were put into production as is or altered slightly according to the client’s specifications.

As Marketing Manager and Art Director, I was awarded Most Valuable Professional of the CBS Outdoor Minneapolis/St. Paul team.

Credits:
Designed by Jamie Valencour

“Made For Those Who Make!

The Advertising Federation of Minnesota (AdFed) is a non-profit, professional trade association that has served the Minnesota advertising community, including agencies, advertisers, suppliers, and students, for more than 110 years. AdFed is a part of The American Advertising Federation (AAF), the nation’s oldest national advertising trade association.

AdFed members volunteer their time and talents to plan and execute events that are overseen by a board of directors. AdFed offers networking opportunities, seminars, speaker presentations, and other fun and industry focused events. It celebrates the Twin Cities’ market strength and the global impact that our community makes through leading brands, creative advertising campaigns, and sound business practices”.

As a member of the AdFed Board of Director, I led and organized the Media Auction event which allows small businesses and non-profits to bid on media platforms at a considerable discount. As Media Auction Director, I directed all aspects of the event including volunteer management, branding, sponsorships, donations, marketing strategy, budgets, and deadlines. Representing AdFed on their Board of Directors, I voted on key decisions for the organization as a whole.

Awarded Star Volunteer for contributions to the Media Auction.

Credits:
Board Members Brochure designed by Steve Miller
Photography by Jay Larson

Green Drinks was a revived annual event put on by the Sustainable Design Committee of AIGA. The event was intended to bring people together to discuss sustainability over a few beers including sustainable business practices, products, and services . Each event was presented by multiple sponsors, business owners, product designers, environmental professionals, and many more . My final role on the committee was Committee Chair.

Credits:
Logo/poster design by Jamie Valencour
Coasters made from recycled beer boxes by Liping Vong & Melanie Walby
Photography by Jay Larson

Credits:
Creative Direction/Sponsorships by Jamie Valencour
Videography by Danny Skoglund
Motion Graphics by David Lund
Music by Scott & Brendo - “Little Voices”
Committee Leadership by Amy Dritz

Special thanks to all sponsors!

“AIGA brings design to the world, and the world to designers.

As the profession’s oldest and largest professional membership organization for design—with more than 70 chapters and more than 15,000 members—we advance design as a professional craft, strategic advantage, and vital cultural force”.

As a member of the Sustainable Design Committee, I contributed to and often led event planning and promotion. I guided creative direction, marketing materials and delivery of print and digital marketing assets including the promotional video for our Bike-In Movie Night event. My last held position as an AIGA Minneapolis member was Sustainable Design Committee Chair.

Credits:
Photography by Jay Larson

A cloud-based, automated system for commercial inspection management based in Minneapolis. SpiderSuite crawls software as a means of assessment and improvements.

Credits:
Logo Design by Jamie Valencour

A non-profit concept for the city of Sarasota, FL (and scalable to other cities) based on organizing local biker community events and a platform for engagement between riders. Meant to create safer commuting for bikers and to build relationships among residents.

Credits:
Solo project by Jamie Valencour including logo design, photography, print/digital, and website

This is a motion piece with a clear and comprehensive environmental message using still images, music, and graphics.

Credits:
Solo project by Jamie Valencour
Music by Tamacun - Rodrigo Y Gabriela

This is an exploration and deconstruction of type bound in a handmade book including a short video. It was used as typographical practice and experimentation.

Credits:
Solo project by Jamie Valencour